Merchants can offer special reward programs to their customers via e-wallet application while purchase. The rewards program has been designed, keeping in mind with the customer’s preferences and lifestyle. Every time when the customers use their e-wallet app to shop, travel and dine, or more, they can earn rewards points on the amount they spend. The reward points earned by the customer can be redeemed later. This enhances for more deals/offers, encourages the repeated customers and welcomes your new arrival.